Our eight design principles are:
Connecting with local communities and stakeholders at an early stage to identify local concerns that may inform the development proposals.
Working to value and design around what is important locally, dovetailing developments to sensitively fit into the area.
Creating new or improved connections between developments and the existing community by stitching streets and routes into the neighbourhood.
Creating locally tailored, interconnected community infrastructure, providing opportunities for people to interact and socialise.
Creating new or enhancing existing wildlife habitats and better connecting people to them through thoughtful design of public spaces.
Recognising the street as an essential part of creating safe, attractive and friendly places to live, where neighbours can meet each other.
Sustainable and socially cohesive communities are formed when there is a diverse mix of housing types and tenures.
First impressions count; creating inviting, memorable entrances and building beautiful, distinctive homes.
Click each of our eight design principles to find out more information
At Redrow, our placemaking design principle ‘Listen to Learn’ recognises that an important element to creating a successful place is that it responds to the needs and aspirations of the local community and other stakeholders. ‘Listen to Learn’ is how we articulate how we assess these local needs to inform the design brief for developments. This includes requirements to follow the Redrow Community Participation Guide which is contained within our Redrow 8 guidance document. This Guide has been developed with two leading practitioners in Urban Design - Dr Stefan Kruczkowski and Dr Laura B. Alvarez along with our Group Master Planning Directors, Kevin Parker. The guidance is based on best practice standards for community participation and includes details on early consultation, tailoring events to suit the community and using a variety of communication channels, evaluating how the community values its assets, clear jargonfree messaging, open listening and genuine desire to challenge our own ideas and opinions, honesty and transparency, ensuring an open and interesting process, focusing on lasting community benefits, ensuring ongoing communication beyond consultation, and post-occupancy evaluation. We use these principles across our developments, which take the form of a range of different types of consultations relevant to the local situation - detailed design workshops, competitions, community planning forums and Planning for Real events.
Find out how our excellence in placemaking has created a thriving community at Kingsmead